Female perception of comic book superheroines

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University of Alabama Libraries

An increase in comic book popularity through television and movies using original print characters and storylines is occurring. There are millions of dedicated fans and a billion-dollar industry riding on the success of superheroes that have their origins in the comic books. As such, the characters are highly influential to today’s youths. Using the principles of Social Identity Theory and Identity Theory researchers can begin to understand the differences between perception and identification within groups of involved fans. This study measured female participants’ perception and identification with comic book characters based on their grouping as a comic book reader, as cosplay participants, and as convention attendants through an analytical survey. Using 120 t-test with adjusted alpha levels, this study found that female comic book readers and convention attendants have a more positive perception of female comic book superheroes than female participants who do not read comics or attend conventions.

Electronic Thesis or Dissertation
Journalism, Multimedia communications