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Store Design Evaluation: Employee Preference of Selected Interior Design Elements in Two Department Stores

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dc.contributor.authorRoberts, Mecia
dc.date.accessioned2025-01-06T18:53:48Z
dc.date.available2025-01-06T18:53:48Z
dc.date.issued1983
dc.descriptionElectronic Thesis
dc.description.abstractRetailing history reveals that what seems good today may be obsolete tomorrow. Improvements are constantly being made in store design, layout, and display fixtures to create a more flexible and attractive interior. However, it is difficult to forecast what the trends will be for retail design because the trends are based so heavily on changing consumer preference and merchandising approaches. When designing a retail environment, consideration should be given to the physical and psychological impacts on customer attraction, employee morale, and store operations (Lewison and DeLozier, 1982). "By identifying the desired image, targeting the right consumer, and communicating the right impression, the retailer creates a store image that is right for shopping and working" (Lewison and DeLozier, 1982, p. 170). Information from post-occupancy evaluations of retail environments assists professionals in developing general guidelines which can be utilized in the programming phase for retail environments. The information also can be helpful in establishing guidelines for new store construction, design alterations, or renovation of existing spaces.
dc.format.extent96 p.
dc.format.mediumelectronic
dc.format.mimetypeapplication/pdf
dc.identifier.urihttps://ir.ua.edu/handle/123456789/15105
dc.languageEnglish
dc.language.isoen_US
dc.publisherThe University of Alabama
dc.relation.ispartofThe University of Alabama Libraries Digital Collections
dc.relation.ispartofThe University of Alabama Electronic Theses and Dissertations
dc.rightsAll rights reserved by the author unless otherwise indicated.
dc.subjectinterior design
dc.subjectdepartment stores
dc.titleStore Design Evaluation: Employee Preference of Selected Interior Design Elements in Two Department Stores
dc.typeThesis
dc.typethesis/dissertation
dc.typetext
etdms.degree.departmentUniversity of Alabama, Interior Design
etdms.degree.disciplineInterior Design
etdms.degree.grantorThe University of Alabama
etdms.degree.levelMaster's
etdms.degree.nameMS

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Theses and Dissertations - Department of Clothing, Textiles & Interior Design