Political persuasion on social media: A moderated moderation model of political discussion disagreement and civil reasoning

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dc.contributor.authorGil de Zuniga, Homero
dc.contributor.authorBarnidge, Matthew
dc.contributor.authorDiehl, Trevor
dc.contributor.otherUniversity of Vienna
dc.contributor.otherUniversity Diego Portales
dc.contributor.otherUniversity of Alabama Tuscaloosa
dc.contributor.otherCentral Michigan University
dc.date.accessioned2021-07-28T18:38:03Z
dc.date.available2021-07-28T18:38:03Z
dc.date.issued2018
dc.description.abstractSocial media and news use arguably contribute to the prevalence of contentious politics because individuals may express dissent through their social networks as they consume news. This study seeks to test whether individuals might be more open to political persuasion in this context, especially if they are exposed to political disagreement or discuss politics in a civil manner. Relying on survey data from the UK, results based on a moderated moderation model show that (a) social media news use predicts political persuasion on social media (direct effects) and, (b) discussion disagreement and civil reasoning moderate this relationship in two-way and three-way interactions.en_US
dc.format.mimetypeapplication/pdf
dc.identifier.citationZúñiga, H., Barnidge, M., Diehl, T. (2018): Political Persuasion on Social Media: A Moderated Moderation Model of Political Discussion Disagreement and Civil Reasoning. The Information Society. 34(5).
dc.identifier.doi10.1080/01972243.2018.1497743
dc.identifier.orcidhttps://orcid.org/0000-0002-4187-3604
dc.identifier.urihttp://ir.ua.edu/handle/123456789/8008
dc.languageEnglish
dc.language.isoen_US
dc.publisherTaylor & Francis
dc.rights.urihttps://creativecommons.org/licenses/by/4.0/
dc.subjectCivil reasoning
dc.subjectnews use
dc.subjectpolitical disagreement
dc.subjectpolitical persuasion
dc.subjectNETWORK HETEROGENEITY
dc.subjectPUBLIC SPHERE
dc.subjectNEWS
dc.subjectOPINION
dc.subjectONLINE
dc.subjectINFORMATION
dc.subjectPARTICIPATION
dc.subjectDELIBERATION
dc.subjectENGAGEMENT
dc.subjectEXPOSURE
dc.subjectCommunication
dc.subjectInformation Science & Library Science
dc.titlePolitical persuasion on social media: A moderated moderation model of political discussion disagreement and civil reasoningen_US
dc.typetext
dc.typeArticle

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