Beyond button-pushing: a look at suasion in gameplay through player, memory, and the rhetoric of gameplay

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dc.contributor Edwards, Janis L.
dc.contributor Handa, Carolyn
dc.contributor.advisor Bennett, Beth Susan
dc.contributor.author Hakima, Aliyah M.
dc.date.accessioned 2017-03-01T14:36:27Z
dc.date.available 2017-03-01T14:36:27Z
dc.date.issued 2010
dc.identifier.other u0015_0000001_0000428
dc.identifier.other Hakima_alatus_0004M_10403
dc.identifier.uri https://ir.ua.edu/handle/123456789/933
dc.description Electronic Thesis or Dissertation
dc.description.abstract This study explores the connection between the rhetorical canon of memory and gameplay as a rhetorical activity. Gameplay is discussed as a form of computer-mediated communication, or CMC, that is decidedly ethical. Gameplay is composed of an external memory system, lectio, and meditatio. This study includes implications for both rhetorical and coercive gameplay structures. This study conceptualizes gameplay through Barry Brummett's post-modern epistemology as an intersubjective rhetorical activity between game designers and players, where players experience an observational looping effect. This study uses Sonja K. Foss' method of Generative Criticism complemented by Giorgio Agamben's method of Archeology in order to study gameplay as a rhetorical construct. Four videogames, Super Mario Brothers 3, World of Warcraft, America's Army 3, and Grand Theft Auto IV: Liberty City are analyzed using the memoria concepts of lectio and meditatio discussed by Mary Carruthers. This study finds that gameplay is a form of rhetorical communication between game designers and players that is virtual and humanistic. Gameplay entails a phenomenologically situated player who is embodied in physical technology and a hermeneutically disclosed rule system. Meaning between players and game designers is established intersubjectively through the act of play
dc.format.extent 195 p.
dc.format.medium electronic
dc.format.mimetype application/pdf
dc.language English
dc.language.iso en_US
dc.publisher University of Alabama Libraries
dc.relation.ispartof The University of Alabama Electronic Theses and Dissertations
dc.relation.ispartof The University of Alabama Libraries Digital Collections
dc.relation.hasversion born digital
dc.rights All rights reserved by the author unless otherwise indicated.
dc.subject.other Communication
dc.title Beyond button-pushing: a look at suasion in gameplay through player, memory, and the rhetoric of gameplay
dc.type thesis
dc.type text
etdms.degree.department University of Alabama. Dept. of Communication Studies
etdms.degree.discipline Communication Studies
etdms.degree.grantor The University of Alabama
etdms.degree.level master's
etdms.degree.name M.A.


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