Abstract:
The proposed study examined the relationship between Black women, their body image and their Black-oriented media consumption. The literature review indicated there was a dearth of scholarship devoted to understanding the relationship between this population and their media consumption. Using social comparison as theoretical framework, nine hypotheses and two research questions were posited. A quantitative survey was administered to college-age women at a Predominantly White Institution. Major contributions from the results indicate Black-oriented media communicates a beauty ideal that is unattainable, and body part dissatisfaction was lowest when consuming media–regardless of type.
