The buzz on Buzzfeed: can readers learn the news from lists?

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dc.contributor Lowrey, Wilson Hugh
dc.contributor Melton, Jeffrey Alan
dc.contributor.advisor Roberts, Chris Bullock, Tara 2017-03-01T17:10:05Z 2017-03-01T17:10:05Z 2014
dc.identifier.other u0015_0000001_0001663
dc.identifier.other Bullock_alatus_0004M_12035
dc.description Electronic Thesis or Dissertation
dc.description.abstract As the Internet continues to grow, change, and develop, new media forms emerge. Among these new forms is BuzzFeed, an aggregator-type outlet combining humor, entertainment, and news directed toward young adults. Its storytelling techniques--short text blocks with unrelated images--raise questions about information retention and credibility when compared to traditional storytelling techniques used by traditional news messengers. This study uses the Elaboration Likelihood Model and credibility theory to explain BuzzFeed's place as a form of journalism. An experiment, comparing a BuzzFeed story treatment to a <italic>USA Today</italic> story treatment, was conducted on 438 college-age students during Spring 2014. It found that most young adults preferred BuzzFeed, saying they enjoyed the site for its humor and entertainment. A test of story knowledge showed that students who first read the <italic>USA Today</italic> treatment retained more information than students who first read the BuzzFeed treatment. Implications are discussed.
dc.format.extent 127 p.
dc.format.medium electronic
dc.format.mimetype application/pdf
dc.language English
dc.language.iso en_US
dc.publisher University of Alabama Libraries
dc.relation.ispartof The University of Alabama Electronic Theses and Dissertations
dc.relation.ispartof The University of Alabama Libraries Digital Collections
dc.relation.hasversion born digital
dc.rights All rights reserved by the author unless otherwise indicated.
dc.subject.other Journalism
dc.title The buzz on Buzzfeed: can readers learn the news from lists?
dc.type thesis
dc.type text University of Alabama. Dept. of Journalism Journalism The University of Alabama master's M.A.

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