The portrayal of Governor Wallace and the Alabama two-year college system from 1963-1966: a content analysis of three Alabama newspapers

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dc.contributor Gonzenbach, William J.
dc.contributor Pasadeos, Yorgo
dc.contributor Lowrey, Wilson Hugh
dc.contributor Holley, Karri A.
dc.contributor.advisor Gower, Karla K.
dc.contributor.author Johnston, Leigh Ann
dc.date.accessioned 2017-03-01T16:34:00Z
dc.date.available 2017-03-01T16:34:00Z
dc.date.issued 2012
dc.identifier.other u0015_0000001_0000963
dc.identifier.other Johnston_alatus_0004D_11108
dc.identifier.uri https://ir.ua.edu/handle/123456789/1451
dc.description Electronic Thesis or Dissertation
dc.description.abstract This dissertation explored the portrayal of Wallace in the media related to two-year college coverage in three Alabama newspapers from 1963-1966, his first term as governor. Focusing on three major frames: educational, economic, and political, a content analysis was conducted coding the use of these identified frames. The Civil Rights Act, passed on July 2, 1965, was defined as a pivotal event during this four-year period to determine if coverage changed before and after its passage. Results of the study showed that the amount of total articles about the two-year colleges (n=48) were equally distributed for the two time periods: 32.4% (n=22) before the Act was passed and 67.6% (n=46) afterwards. What did change were the master frames used and their frequencies. Educational frames were used 11.5% (n=3) of the time before the Act, and 88.5% (n=23) afterwards; whereas the use of economic and political frames were fairly consistent: 41.2% (n=7) and 58.8% (n=10) and 48.0% (n=12) and 52.0% (n=13), respectively. This suggests the Civil Rights Act was not a pivotal event in terms of coverage; however, it did affect how the news about two-year colleges in Alabama was framed from an educational opportunities perspective.
dc.format.extent 88 p.
dc.format.medium electronic
dc.format.mimetype application/pdf
dc.language English
dc.language.iso en_US
dc.publisher University of Alabama Libraries
dc.relation.ispartof The University of Alabama Electronic Theses and Dissertations
dc.relation.ispartof The University of Alabama Libraries Digital Collections
dc.relation.hasversion born digital
dc.rights All rights reserved by the author unless otherwise indicated.
dc.subject.other Communication
dc.subject.other Higher education
dc.subject.other Journalism
dc.title The portrayal of Governor Wallace and the Alabama two-year college system from 1963-1966: a content analysis of three Alabama newspapers
dc.type thesis
dc.type text
etdms.degree.department University of Alabama. College of Communication and Information Sciences
etdms.degree.discipline Communication & Information Sciences
etdms.degree.grantor The University of Alabama
etdms.degree.level doctoral
etdms.degree.name Ph.D.


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